25 grams of protein in a 3 oz. shot! That’s right, no more having to chug a “Big Gulp”-sized container to get your protein. New Whey Liquid ProteinTM can be consumed in as little as 3 seconds! IDS Sports (Innovative Delivery Systems) created New Whey Liquid ProteinTM which delivers 25 grams of pure protein with zero grams of carbohydrates and zero grams of fat, making it the ultimate “to-go” protein for women.

Read more: IDS Sports: New Whey Liquid ProteinTM

Recently there was a question posted on the FitnessRxmag.com forums from a girl who was new to nutrition and fitness. She’s just beginning to understand that protein is a key component in diet and weight loss, whether through whole foods or supplements. Her question was in terms of nutrient profile: which is better, protein bars or protein shakes? For the most part, protein shakes are far superior in terms of quality ingredients and macronutrient profile but then again, it all depends on which product you pull from the shelf. And with an abundance of candy-bar-esque protein bars on the market, how would a protein shake ever compare, when flavor is on the top of the requirement list?

Read more: BSN’s Lean Dessert Protein

Applying basic sports nutrition to your exercise routine sounds like a no-brainer. If men are using these products for better strength, endurance and weight loss, why is it that so many women have yet to adopt these habits? Especially considering that many of these products contain ingredients that your body is already producing. For instance, the conditionally essential amino acid Arginine has been known to have ergogenic properties.

Read more: GNC’s Amplified Maxertion N.O.

Have you ever walked in the grocery store and headed directly to your staple foods?  Broccoli.  Check.  Fish. Check.  Brown rice.  Check.  Oatmeal.  Check.  That was easy.   Most people eat the same 15-20 foods week after week.  If you want a great body your list of allowable foods is a lot shorter than the average person’s.  But, that doesn’t mean you can’t spice it up and add a bit of variety to your diet.

Read more: Clean Foods for a Figure Perfect Body

Usually when you find something that seems like it's too good to be true, it typically is.  That's not the case with Jay Robb's protein.  In fact, his entire line measures up to exactly what they say it will.  And that's that Jay Robb's protein is the BEST tasting protein on the planet, it mixes easily, and it helps with fat loss.  Sometimes you CAN believe what you read.

Read more: Jay Robb's Proteins